Grand Masters lie awake nights dreaming of how to get Freemasonry back into the collective consciousness of society. Well, it's already happening.
Publishers Weekly announced today that Dan Brown's novel, The Lost Symbol, smoked the publishing industry by selling 5,543,643 hardback copies between September 15th and December 31st, 2009 in the US. Worldwide it sold 8 million.
The paperback is due in stores as early as July of this year, which is when sales will skyrocket. Recall that Brown's The Da Vinci Code eventually sold 80 million copies.
The movie is due in 2012, and a DVD will follow 6-10 months later.
Pay attention, brethren.