Think about your "elevator pitch", the way you explain to a total stranger in 20 seconds what a Mason is—not some canned speech memorized from the back of a grand lodge brochure, and certainly not "a beautiful system of morality, veiled in allegory and illustrated by symbols," because that is a completely baffling phrase to someone who knows nothing about us. It's the job of all of us, every day, to live what we are taught, and to be someone's example of Freemasonry. So, tell someone why you joined, what makes you come back every Tuesday, why you give up your time and treasure to be a Mason.
Because that's what he really wants to know.
While I'm at it, thank you to everyone who has been reading this blog. I started it just over four years ago in May 2008, and today I see that there have been over 1,230,000 page views here since I began. That is staggering to me, and I am appreciative of the many notes, comments and kindnesses I have received because of it. I'll keep plugging away.